Navigating the Social Media pathway
On Facebook, almost a billion users “Like” products and brands, and promote their own opinions, images, comments, videos and links. On Twitter, half a billion active users do the same (except in 140...
View ArticleSocial Networks for Business
Why are so many infographics based on social networks and business? Simply because social networks are so critical to marketing and the numbers just keep increasing. Plus, they make for great visuals!...
View ArticleMeasuring influence: Klout, Kred and PeerIndex
As the use of social networks increases, so to do the methods of measuring influence. Three platforms which evaluate your social activity and influence are Klout, Kred and PeerIndex. Social tools give...
View ArticleWeb Audit Report criteria
How do you measure the success of your web presence? Google Analytics? Sales? The phone ringing? Digital Tsunami offers a professional, objective and FREE website evaluation service. 50 criteria are...
View ArticleThe great mindset divide
Is there a difference between your mindset when using a professional network and a social network? Not only has LinkedIn said “Yes“, but has produced an infographic to explain the rationales and...
View ArticleRay Ban. A tale of brand loyalty and choice.
I love Ray Bans. Always have. For 40 years, I’ve been a loyal customer and advocate. In the seventies, and since, I have owned many pairs of each of the Aviator, Shooter, Outdoorsman, Wayfarer and...
View Article2013: The Year of Mobile, Social and Video
Corporate communications in 2013, I believe, with focus on three key areas: Mobile. Social. Video. The Internet is nearly 20 years old, so many aspects have become relatively mature, in terms of...
View ArticleSocial Media Design Blueprint
All the image measurements for your brand’s social media presence, in one (extensive) infographic. For more graphical information, search our recent infographic blogs or visit our Pinterest board....
View ArticleA refined interface for LinkedIn
LinkedIn has continued its interface evolution with the launch of a refined format. Amongst the latest changes are: replacement of the LinkedIn logo with the “in” icon (in the top left of the screen) a...
View ArticleLinkedIn endorsements: building authority, one peer at a time
LinkedIn is an exceptionally valuable platform for professional networking. It serves to provide information on potential employers, candidates, suppliers, partners, clients and competitors. It enables...
View Article3 videos with impact
Video has impact. Visually, emotionally, commercially and especially on SEO. For intensely visual humans, the power of strong video lies in converting images instantly into emotions. For search...
View ArticleWhich social media are relevant to my company?
Increasingly, companies are embracing the importance of engaging in a conversation on social media, in order to build brand recognition and communicate directly with consumers. But faced with a...
View ArticleMerging duplicate profiles in LinkedIn
LinkedIn is an excellent, online, professional networking platform. Some people like it so much that they have multiple profiles! It is advisable to: keep titles, companies, skill, accreditations and...
View ArticleWeb Audit Report criteria
How do you measure the success of your web presence? Google Analytics? Sales? The phone ringing? Digital Tsunami offers a professional, objective and FREE website evaluation service. 50 criteria are...
View ArticleThe great mindset divide
Is there a difference between your mindset when using a professional network and a social network? Not only has LinkedIn said “Yes“, but has produced an infographic to explain the rationales and...
View ArticleRay Ban. A tale of brand loyalty and choice.
I love Ray Bans. Always have. For 40 years, I’ve been a loyal customer and advocate. In the seventies, and since, I have owned many pairs of each of the Aviator, Shooter, Outdoorsman, Wayfarer and...
View Article2013: The Year of Mobile, Social and Video
Corporate communications in 2013, I believe, with focus on three key areas: Mobile. Social. Video. The Internet is nearly 20 years old, so many aspects have become relatively mature, in terms of...
View ArticleSocial Media Design Blueprint
All the image measurements for your brand’s social media presence, in one (extensive) infographic. For more graphical information, search our recent infographic blogs or visit our Pinterest board....
View ArticleA refined interface for LinkedIn
LinkedIn has continued its interface evolution with the launch of a refined format. Amongst the latest changes are: replacement of the LinkedIn logo with the “in” icon (in the top left of the screen) a...
View ArticleLinkedIn endorsements: building authority, one peer at a time
LinkedIn is an exceptionally valuable platform for professional networking. It serves to provide information on potential employers, candidates, suppliers, partners, clients and competitors. It enables...
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